About the expert

Louise was the Executive Director of the Australian Interactive Media Industry Association till recently before starting her own enterprise called Pan Pacific Interactive. Louise van Rooyen represents, supports and advocates the interactive media industry in Australia and internationally. With over 10 years experience working in the interactive media industries, van Rooyen was previously Managing Director of Massive Interactive, one of Australia’s leading interactive media development agencies, a company she co-founded n 1996. Prior to this van Rooyen was Executive Producer at TeraMedia where she helped grow Australasia’s largest interactive agency at the time and lead the team to garner a string of international development awards for a suite of six edutainment CD-ROM titles.



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